At the Biodiversity Across the Borders Conference in Ballarat last Friday the theme was Biodiversity in Rural landscapes. Ian Lunt (Charles Sturt University) gave a great address entitled ‘From science to inspiration: 10 tips to promote ecological literacy and successful conservation in our communities’.
He spoke about telling better stories and about making our messages more visible. Ian gave several examples about the shapes our stories take with the advice not to start on a negative note, to think of a positive headline, that positive messages get engagement and to hook the audience emotionally. You may like to read an engaging article by Ian, hot of the press from the latest edition off Park Watch, ‘Forgotten Woodland Future Landscapes’.